Seeing that hard as it can be, but letting move of your web page designing recommendations and hearing the customer may actually be of advantage in the long run.

I know what you are saying, you have been in the internet designing business long enough to discover what works and will not doesn’t, what would my customer understand? Well following approaching website development in the same manner, I’ve unfortunately experienced no various other choice but for give in to my best laid plans and adhere to the wishes of my own customers.

Building of good websites usually means that this has to be attractive to the eye, and being completely functioning intended for Search Engine rewards, but in the end it must display professionalism for the business represented.

Making sure that you comply with W3C Standards (W3C Markup Agreement Service) meant for both HTML and CSS validation can be paramount to good style and development (but not essential for good Google PR, I will discuss in later posts), so when making we choose to use platform HTML formatting and CSS text font like Tahoma 11pt, to produce neat readable text and nice webpage image layouts.

I will list some cases of exactly where letting move has rewards for both parties involved and exactly how in some circumstances actually triggered little or no website traffic for your website.

Case Study 1 ) Architectural Company flash and font issues

Our client wanted the utilization of Flash components to display a variety of architecture images with a attractive fade between images and changes to initial CSS Font used Tahoma 11pt font and replaced with Century Gothic 11pt, which is used in all their logos and architecture design and style work.

As a general rule would know embedding Flash data files into your web-site results in W3C Validation undefined source failing, thus copy the site Incorrect Markup. Following explaining this kind of, the customer believed the need to have a very good graphical thumb style image far outweighed the importance of quality valid HTML Transitional Markup. To them the look and notion of their website to their consumers was far more advantageous than complying with the W3C.

In addition , that they wanted the use of the Century Medieval font rather than Tahoma. By simply design 100 years Gothic incorporates a much larger font height than Tahoma and when used improved the page height bigger than when using Tahoma thus resulting in the site showing with browse bars the moment view underneath 1024 by 768 image resolution, where previously it built in the whole page perfectly.

In the end the customer attained the desired impacts they required and in the long run it is the consumer who definitely knows very best.

Case Study 2 . Package supplier becomes boxed in

Our consumer had started a new business supplying cardboard boxes meant for moving and packing. They wanted a simple site with heavy graphic image elements and little or no text relating to the home page.

Explaining to the customer the role of text based mostly search engines results and that having no readable text within the home page would probably limit their very own visibility, that they choose design over effects. Why you could ask could a company limit their likelihood of being found on search engines? Very well the question nonetheless burns with us too, but since mentioned earlier the customer at all times knows finest and the decision was entirely theirs to generate.

Their philosophy was simple, their website was merely to be applied as a reference point guide without the source of extra business, as their marketing strategies will be enough to garner consistent business.

Today I still wonder as to why they limited their marketability and in particular the website which is definitely online and may be searched all the time of the day.

So in summary the best laid strategies of mice and guys (well in such a case web designers) can be a complete waste great management because what I currently have stated all along that customer at all times knows finest and in the end they are the kinds paying for your service consequently sometimes it’s best to lie down your guns and agree defeat.

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